No matter who one is, there is a chance that they
have gone into the drug store to get a prescription drug and been amazed by the price. Within 2012, the average price for prescription was $268.1 Some might even argue that the prices are too high and are only present due to the ability to monopolize the market through patents. Such a discussion is for another day, instead of focusing on this issue, instead this post will attempt to bring to light some of the reasons why the prices are such as they are.
In every market, companies desire to maximize their profit. This means that within any market a company is try to have their revenues exceed the costs that are put into producing a given product. These costs are usually divided into two parts, fixed costs and variable costs. As suggested by the names, fixed costs deal with…
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Utopia, you are standing in it! 
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