Somewhere the other day I noticed a job advert (no, I wasn’t looking) for a role in tourism policy at MBIE. I guess one has to do a bit of a hard sell to get good policy analysts to work in such a minor area of government, but the rather over the top claims (‘high profile portfolio’, ‘make a difference to New Zealand’s economy’) irked me a bit, so I dug out a bit of data.
The World Bank has collated data on international tourist arrivals for a huge range of countries and territories. For these purposes, “tourist” includes most business visitors (anyone not visiting for a purpose directly remunerated from within the country visited). The World Bank data comes with quite a few health warnings – countries collect data in different ways, some only capture those staying in hotels for example, and I presume in the Schengen area there is…
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Utopia, you are standing in it! 
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