Tweet… is from page 224 of Milton & Rose Friedman’s great 1980 book, Free To Choose: What about the claim that consumers can be led by the nose by advertising? Our answer is that they can’t – as numerous expensive advertising fiascoes testify. One of the greatest duds of all time was the Edsel automobile,…
Quotation of the Day…
Quotation of the Day…
25 Jan 2025 Leave a comment
in applied price theory, economics of information, industrial organisation, Milton Friedman
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