Starting in 2012, the University of Vermont began a process of requiring that all campus locations selling beverages provided 30% “healthy” beverages, and then that all locations phases out all sales of bottled water.
There were two hope: 1) reduced use of bottles, when bottled water was no longer available, and 2) that healthier beverages would be consumed.
The orange line that drops to zero shows bottled water being phased out. The rising line at the top shows the rise in sugar-sweetened beverages. The red line in the middle that rises sharply shows the rise in sugar-free beverages.
via CONVERSABLE ECONOMIST: Banning Bottled Water: Unintended Consequences.
Utopia, you are standing in it! 
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