How “Organic” is a Marketing Concept

The Risk-Monger

See the French translation

For almost two decades, the Risk-Monger and others have held the belief that scientific facts, data and evidence were sufficient for rational decision-making. In the case of the rise in public demand for organic food, he was foolishly wrong and quite tragically Stupid. Facts don’t matter in our decision-making process (although we all agree they should), emotions do. And when we come to emotions, we are in the domain of marketing, not scientific facts.

Using scientific data to address the emotional messages crafted by the marketing geniuses from the organic lobby is like bringing a knife to a gun-fight. The organic lobby has slaughtered science and common sense on agri-tech with their marketing machine, expensive campaigns and networks of special interests filling the well-funded troughs with their brands, referral fees and sponsorship deals.

Definition note. I use the term: “organic industry lobby” to include…

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This entry was posted in economics on by .

About Jim Rose

Utopia - you are standing in it promotes a classical liberal view of the world and champion the mass flourishing of humanity through capitalism and the rule of law. The origin of the blog is explained in the first blog post at https://utopiayouarestandinginit.wordpress.com/2014/03/12/why-call-my-blog-utopia-you-are-standing-in-it/

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